The Costco Craze: Inside the...

A look at Costco, the warehouse chain that racks up $88 billion in annual sales. Included: whether customers save money by purchasing large packs of goods or simply consume more.

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The Costco Craze: Inside the Warehouse Giant

Airdate: 4/26/12
Costco never advertises, charges its 64 million members to shop there and doesnt mark up any product more than 15%. Its unconventional business model generates $93 billion in annual sales. Go inside the worlds largest membership warehouse chain.
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